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Archived Copies of Warranty Week
December 2002 to Today
Effective Warranty Management for Improved Customer Satisfaction and Profitability in 2015:
After conducting an extensive survey of the global warranty chain management community last year, Strategies For Growth president Bill Pollock has put together a results package consisting of a white paper, a webinar, and a WCM workshop on the subject of current trends in warranty management.
January 29, 2015
Appliance & HVAC Warranties:
Expenses are down in early 2014, partially because of lower product sales and partially because of effective cost-cutting programs. But GE is leaving the business and the other top manufacturers are among the best cost-cutters. So expenses are likely to keep falling.
September 18, 2014
Changing the Way We Think About Warranty Management:
Warranty is a critical element of new product strategy. It not only provides assurance to customers, but also serves as a very effective promotional tool. A change in the approach to warranty management is needed so that warranty related decisions are made in the context of the product life cycle and take into account the interaction between warranty and other decision variables. This new strategic approach is similar to that which has transformed supply chain management over the last 10 to 15 years.
June 19, 2007
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